In order for a business to run effectively, during its initial planning it should have an organizational structure. During discussions we came up with a functional organization structure of our business which included the following levels: The Chief executive officer (CEO), Sales and Marketing Manager, production manager and Accounting and Finance officer.

The CEO will be in charge of the overall operations of the business affairs. He will coordinate the different departments of the business and make sure they perform their duties well. Sales manager will make sure that there is ready market for the products of the business. He oversees the operations of looking for the market as well as making sure that the clients who need different products get them in good time.

Production manager will ensure that products the business is dealing with are availed ready for sale when needed. He will liaise with the marketing department to know what is needed most. Accounting and finance officer will keep the financial records of the business operations and update them when necessary. He will also be in charge of the employees’ salaries.

To implement the business plan there will be adequate monitoring to ensure that everything is in track. We will take time to ensure that the efforts we are putting in the business are in line with the business plan. We will be keen to ensure that the results achieved are conforming to the set objectives. When things go wrong anywhere the monitoring process will ensure that corrective measures are taken. Necessary changes will be done in order to fine tune the strategies of the business as well as the planning processes.

Monitoring is partly a control process and due to this the performance of the business will be put in checking and an improved one will be encouraged. When employees know that they are been monitored they tend to do a better job which will be of great importance to the business.

Monitoring will provide an essential link between the plan which was written for the business and day to day business operations. It will prove to potential business partners that we follow what is in the plan in managing the business. Monitoring of the business will make planning efforts more tangible.

A follow up mechanism will be put in place. A follow up just like the monitoring is aimed at evaluating the business. Follow up will help the business managers know how closely they have followed what they had speculated to do. Follow-up will make sure that all the steps put to be followed in the business plan are followed without omission. If any is omitted then they can evaluate the circumstances under which they were omitted and check if they were necessary.

Follow up will help the managers to evaluate the business plan and see which plans are not working. They can therefore change the plans and engage others which will make the business go ahead successfully. We have put in pace a time frame which will help us plan into the future this will help us to know when we are stagnating or when we are moving at an alarming speed in the implementation of the business plan. A simple time frame for our ideas was put to be as below:

Month 1: Writing of the business plan

Month 2: Securing of the finances for the business

Month 3: Begin to search for retail space

Month 5: Lease and stat developing the retail space

Month 7: Open the shops and start running advertisements

Month 8: Begin shopping for holiday seasons

Month 12: New store become profitable


Abrams, R (2010). Successful business plan: Secrets & Strategies. (5th Ed.) U.K. Planning shop

DeThomas, A. & Derammelaere, S. (2008) Writing a convincing business plan. (3rd Ed.). UK: Barron’s Educational series

Pinson, L. & Jinnett, J. (1999) Anatomy of a business plan: A step-by-step guide to starting smart building the business, and securing your company future. (4th Ed.) USA: Dearborn Financial Publishing


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